Productized Part II : ​​”Putting Yourself Out There Can Hurt”

TMBA311: Productized Part II : ​​”Putting Yourself Out There Can Hurt”
Date: 2015-11-19
Link: Tropical MBA
 
Tropical MBAWhen people are paying for something that is expensive and complicated they want a lot of information before they sign on the dotted line.
There is some uncertainty with moving forward with any business.
Putting your ideas out there for judgement isn’t always easy.
Standardization becomes very powerful.
Recurring revenue isn’t just about lifetime value.