Tag Archives: development

Why You Shouldn’t Worry About Competitors

217 | Why You Shouldn’t Worry About Competitors
Date: 2014-12-30
Link: Startups for the Rest of Us
Startups for the Rest of UsCompetition isn’t always a good thing particularly in a smaller market.
Be less concerned in general about being seen to be copying others.
Once your product is out there people are inevitably going to copy from you.
What you should be concentrating on is making your product special.
You shouldn’t be afraid about talking about your ideas with people.
Established competitors help to justify the market.
Be more concerned about new competitors. They are the ones who are agile.
Continue to evolve or you’re going to lose market share.
Once you understand who your customers are you have a competitive advantage.
By positioning yourself differently you have an opportunity to compete with established companies.
Your customers should be the ones driving your product roadmap–not your competitors.

How to Prioritize Feature Requests

Episode 212 | How to Prioritize Feature Requests
Date: 2014-11-25
Link: Startups for the Rest of Us
Startups for the Rest of UsIf you’re going to go business to consumer you kind of need good luck and some real sense of product.
Consumers don’t necessarily know what they want before you show it to them.

  1. Is a prospect asking for the feature?
  2. Is a customer asking for it?
  3. Is someone on your team asking for it?
  4. Do you think it will shift your product into a new market?

A prospect’s feature request tend to be the most important because they haven’t paid you money yet and their time is very limited.
A lot of this is dependent on the price point and the stage in the company you are at.
A higher priced point product has a much longer sales cycle so it give you more time (to implement requested feature).
If customers have trust in you they aren’t likely to jump ship quickly.
Ask yourself if the feature request fits in with your vision of the product.
Things that most people will not  use should not be very visible in the UI.