Six Hacks for Building Your Mailing List

Episode 188 | Six Hacks for Building Your Mailing List
Date: 2014-06-10
Link: Startups for the Rest of Us
Use an exit pop-up.
The key to using a pop-up successfully is not to be a jerk about it.
People remember stories more than the remember statistics.
Make sure there is value for your target audience.
A/B test your headlines.
Keep your subscribers happy.
Not everyone is going to read everything you write.
You can repurpose content into your mailing list.
Don’t call it a newsletter. “Growth tips for startups.”
Don’t say subscribe or sign up. “Get the book.”