Smart, Super-Selling Book Marketing Tactics, with Farnoosh Brock

NBP019 – Smart, Super-Selling Book Marketing Tactics, with Farnoosh Brock
Date: 2013-08-02
Link: New Business Podcast
 
If you are in the recipe/cookbook niche people love to hold those books in their hands.
Put together a book marketing plan before your book comes out.
Start small and expand.
Use your existing relationships.
Goodreads for Authors.
Have a Goodreads giveaway.
The publisher will treat you better if you market for them.
Own the marketing.
Take pictures and video of your book signings.
You don’t need to do a book signing at a bookstore.
Negotiate author copies.